Papers on "Toyota Motor Company" and similar term paper topics
Paper #098792 ::
Toyota Motor Company
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This paper looks at the Toyota Motor Company's global and supply chain strategies.
Written in 2007; 969 words; 13 sources; MLA;
$ 34.95
Paper Summary:
The paper discusses the Toyota Motor Company's global strategy. The paper relates that North America represents the top priority, followed by Japan and Europe. The paper describes how the company developed a lean supply chain strategy that is entirely based on customer needs. The paper reveals that Toyota's business processes are applied in various types of businesses all over the world.
From the Paper:
"Toyota is trying to build a stronger, closer relationship with its potential customers in order to increase their customers' loyalty over time and increase the possibility of repeated purchases in the future (IS, 2003)."
"Since 2000, Toyota Motor Company's global strategy is based on manufacturing better cars (with an emphasis on eye-catching design and a broader range of models, wireless PCs built into the dashboard), dot/com domination, money handling (selling mutual funds, credit cards and loans to Japanese customers, who are also Toyota buyers), phone giant (Toyota will use the cell-phone technology to connect the PC in Toyota cars to the Internet) (BusinessWeek, 2000)."
Tags:
logistics inventory internal communication deliveries plants
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