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Paper #026189 :: A Financial Analysis of Wendy?s International
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This paper is a financial analysis of Wendy?s International, using McDonald?s Corporation, the industry leader in the fast food segment of the restaurant industry, as the benchmark firm.

Written in 2002; 2,100 words; 2 sources; APA; $ 65.95

Paper Summary:

This paper evaluates the financial position of Wendy?s International Corporation, a fast food restaurant, by comparing it to the financial position of McDonald?s Corporation. This author reports that Wendy?s income performance, while strong, is substantially inferior to that of McDonald?s; and, in this area more than any other, Wendy?s needs to improve if the corporation is to narrow the gap. This paper states that McDonald?s has a substantially higher inventory turnover and holds less than half as many days in sales than does Wendy?s.

Table of Contents
Executive Summary
Financial Position
Income Performance
Short-Term Liquidity
Long-Term Solvency
Asset Management
Profitability
Market Value

List of Appendices
Common-Size Balance Sheets?McDonald?s Corporation
Common-Size Balance Sheets?Wendy?s International
Combined Common-Size & Base-Year Balance Sheets?McDonald?s Corporation
Combined Common-Size & Base-Year Balance Sheets?Wendy?s International
Common-Size Balance Sheet?Wendy?s International With Baseline Comparison
Common-Size Income Statements?McDonald?s
Common-Size Income Statements?Wendy?s
Combined Common-Size & Base-Year Income Statements?McDonald?s
Combined Common-Size & Base-Year Income Statements?Wendy?s
Common-Size Income Statement?Wendy?s With Baseline Comparison
Short-Term Liquidity Ratios?Wendy?s With Baseline Comparison
Long-Term Solvency Ratios?Wendy?s With Baseline Comparison
Asset Management Ratios?Wendy?s With Baseline Comparison
Profitability Ratios?Wendy?s With Baseline Comparison
Market Value Ratios?Wendy?s With Baseline Comparison
Du Point Analysis?Wendy?s 1998

From the Paper:

"With respect to short-term liquidity, Wendy?s compares well in relation to McDonald?s (refer to Appendix B-1). The reason for the Wendy?s advantage lies in the corporation?s decision to keep such a high proportion of assets in a current status. This strategy is not conducive to the most productive use of the corporation?s assets.

"In relation to debt ratios, Wendy?s is superior to McDonald?s (refer to Appendix B-2). In this area, Wendy?s also is superior to McDonald?s in relation to interest coverage, as the corporation uses borrowing very little in comparison to McDonald?s."

Tags: performance income turnover comparision liquidity assets

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