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IBM's E-Business, 2004.
An analysis of the e-business unit within the computer corporation, IBM.
3,035 words (approx. 12.1 pages), 16 sources, MLA, £ 63.95
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Abstract
This paper explains that the concept of e-business on demand has become popular in less than two years. The paper focuses on applications for medium-sized businesses whose requirements include e-services in the area of handling customers, completion of accounting, planning for human resources, and building up customer relationships.
Contents
Abstract
Introduction
Analysis
Summary
From the Paper
"The business on demand started by IBM was being kept on a master server by IBM Global Services. The business was expected to provide very low charges and accounting services could be had by a company for as little as $50 per month. The billing by IBM to the client was to be done quarterly. The price to be charged by IBM is low and depended on the usage by the client. This helped the small and medium sized companies to concentrate on business operations and leave the computer services to IBM. As this stage it is important to define the meaning of medium sized businesses. This is supposed to be businesses which employ between 100 and 1,000 employees. This section of business and industry are also rapidly increasing their usage of Information Technology. They are expected to be incurring an expenditure of $150 billion on this use. IBM is providing them simple solutions for their operations and this is expected to help them in the highly competitive business environment of today."
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The IBM Computer Business, 2005.
This paper is an extensive discussion of the history of the IBM computer business and its future.
7,715 words (approx. 30.9 pages), 22 sources, APA, £ 119.95
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Abstract
This paper explains that, during the 1960s, IBM entered the computer field with a technological impressiveness 'mini super computer', into a market dominated by Apple Computer Inc. and Tandy Corporation's Radio Shack Division. The author points out that, due to wrong strategic choices, IBM's share in the personal computer market had been eroding until finally, in 2005, IBM had to exit the business by selling out to Lenovo, which is a Chinese company, getting a share of the equity in return. The paper states that today, the most important question in the industry is whether or not the Chinese Lenovo will be able to succeed in the personal computer market in the same way that IBM did years ago.
From the Paper
"In addition, it is facing mounting threats and challenges from the various other competitors in the market, and several analysts have in fact been issuing warnings to the company about this. Gartner has warned that they would be forced to launch a campaign in which significant 'cost cutting' methods would be analyzed and implemented, so that they would be able to face the growing threats from Dell and from IBM, and Lenovo, with some ease. Today, HP is one of the leading manufacturers of IT hardware in the world, and its sales figures show that in the first quarter of the year 2005, it had sales of about $13.5 billions. However, state experts, this may not be sufficient enough for Hewlett Packard to be able to keep up its current position of unchallenged leader, and it may have to step down for its competitors."
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IBM and Business and Management Strategies, 2002.
A case study of the history and the strategies used by IBM.
3,150 words (approx. 12.6 pages), 5 sources, £ 81.95
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Abstract
This paper investigates IBM and the transition that IBM chose to make in management and business strategies in order to demonstrate how adapting management strategies is the key to success in the modern business environment. This paper is formatted as a case study, in which the history and the strategies used by IBM are investigated.
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(IBM) International Business Machines, 2002.
This paper traces, in detail, the history of the global giant, IBM, and discusses a strategy for future growth.
2,295 words (approx. 9.2 pages), 18 sources, MLA, £ 49.95
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Abstract
This paper explains that IBM started in 1911 as the Tabulating Machine Company, which had the technology for Punch Card Tabulating Machine that used electric current passing through holes in a punched card to keep running totals. The paper states, in 1924, the name was changed to International Business and the company continued to grew because of many acquisition. The author points out that IBM is a company that is strongly influenced by the thinking of its top management and is very good at product development but not so good at marketing the product. The author feels that IBM cannot fight in this market because they are too big and overweight.
From the Paper
"Traditionally, IBM has been a turnkey solution provider, reselling PCs made by others under contract for them. This has always been a conservative company with a tradition of always being on the extreme right side of the law, paternalistic in the approach to employees. It is a good option when things are good for you, but when you are fighting in a highly competitive market can you be that slow? IBM is trapped in a market that is not to its advantage. In 2000, the chief of IBM pledged that restructuring of IBM?s business will lead to more sales of new corporate hardware, but it was a failure in 2000. In the same interview, Gerstner said that its PC division has to be revamped. The company will have to cut costs on commercial desktops; otherwise the company cannot make money on these products. "This week has seen an event that hasn't happened in over a decade -- an IBM profits warning. Ten years ago, Big Blue was sinking fast and it was only the arrival of the now almost legendary Lou Gerstner into the CEO's chair that saved the company. Gerstner was always going to be hard act to follow; he managed to turn around the product oriented behemoth that IBM had become, into the e-business oriented, services giant that we know today.? IBM has revealed that the hard disk business has lost more than $500 million last year, and decided to sell off its business to Hitachi. This is expected to give IBM some $2 billion."
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E. E. Cummings' "Advice", 2007.
An analysis of the persuasive technique of E. E. Cummings' "A Poet's Advice to Students".
2,410 words (approx. 9.6 pages), 6 sources, MLA, £ 51.95
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Abstract
This paper discusses how E. E. Cummings, in his essay "A Poet's Advice to Students", advises that the best way to write poetry is to be a poet, and how his most persuasive explanation of what it is to be a poet is his explanation itself. The paper looks at how the perpetual enactment of Cummings' own demonstration of 'pistis' utilizes complex rhetorical strategies, which are artfully veiled by simple words and appealing rhythm to make his 'feeling' accessible to the reader. The paper asserts that, while Cummings' words are characteristically his own, their seeming simplicity echoes Aristotle's observation that the most persuasive art is the appearance of artlessness.
From the Paper
"The title functions to both introduce the ethos, or character, of the speaker and establish the kairos, or occasion, of the text's reception. Ethos refers specifically to the character of the speaker as presented in the text, intended to establish the trustworthiness of the argument's presenter. Here, the title positions the speaker as a 'poet', who is therefore qualified to offer the instruction to follow. By prefacing the text as the 'advice' of an established poet to 'students', the title also serves to construct its own kairos by positioning the reader as one who may be educated by that which is explained. Thus, the title itself performs the rhetorical function of establishing the speaker's trustworthiness while simultaneously engendering receptiveness in the reader. "
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E. E. Cummings, 2002.
An analysis of the literary style of the author E. E. Cummings.
1,400 words (approx. 5.6 pages), 7 sources, £ 37.95
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Abstract
This paper looks at the form and function of E. E. Cummings's work in relation to his symbolic message, unique visual writing style, and suggestions on interpretations.
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E.E. Cummings, 2002.
Examines the opinions of poet E.E. Cummings on technology and man's alienation from nature.
664 words (approx. 2.7 pages), 2 sources, MLA, £ 16.95
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Abstract
Poet E.E. Cummings considered any force that threatened what is natural and instinctive to be an antagonist of life, an adversary that men must confront before they completely lost their ability to feel and respond as individuals. The paper shows that Cummings thought mankind obsessed with technological advances and flashy advertisements promising the American ideal that he renounced the natural condition by developing needs for unnecessary things. The paper examines Cummings' contempt for man's alienation from his true self in the poems "pity this busy monster, manunkind," and "when serpents bargain for the right to squirm," which scorn what organized society has proudly developed.
From the Paper
"Cummings further expressed his fear of the degradation of man's natural state three years later when he wrote "when serpents bargain for the right to squirm," an Elizabethan sonnet that satirizes society's blind adherence to decorum and regulation. Here, Cummings demotes man from being a monster, a word that at least implies animalistic qualities, to being an unnatural unanimal. When such legalese as bargaining, striking, and signing on the dotted line is applied to creatures and events of nature, the effects are preposterous, and yet society accepts such irreverent behavior in man, once a natural creature. Despite the child-like language and nonsense comparisons in the poem that add a touch of innocence to the poem, Cummings? message is clear: nature is being ?separated from its most essential qualities?, left to exist ?simultaneously with his horror of a society seriously awry? (Marks 60)."
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E-Commerce and E-Business, 2004.
A paper that deals with four pertinent topics in the form of questions and answers relating to e-commerce and e-business.
1,507 words (approx. 6.0 pages), 3 sources, MLA, £ 34.95
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Abstract
This paper answers four discussion questions concerning various electronic marketing concepts. First, the difference between e-commerce and e-business is discussed. Second, details are given as to why B2B has greater potential than B2C. Third, the concept of disintermediation is discussed and the type of business that could benefit most from this concept. Finally, reintermediation as a concept is discussed, along with the type of business could benefit most from this concept.
From the Paper
"When one thinks of thinks of the two terms ?commerce? and ?business?, little difference is found, and in many cases they are transposable when discussing business. However, there is a specific difference between e-commerce and e-business. E-commerce, which is short for electronic commerce, is in the simplest of terms business transacted electronically that involves money. The obvious example of e-commerce is selling products via the web, such as Amazon.com has been successful in doing."
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E-Commerce and E-Business in the 21st Century, 2006.
A discussion regarding e-commerce, focusing specifically on Office Depot, Ford Motor Company and Amazon.com.
3,375 words (approx. 13.5 pages), 3 sources, £ 94.95
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Abstract
This document discusses the underlying principles of e-commerce and e-business. It examines such e-commerce functionalities as customer relationship management applications as a way to illustrate how effective e-commerce and e-business principles can be across all industries. Additionally, the paper utilizes three radically different businesses to illustrate how e-business and e-commerce has elevated business performance measures: Office Depot, Ford Motor Company, and Amazon.com.
From the Paper
"Corporations the world over have utilized e-business or some aspect of electronic commerce (e-commerce) to either act as their sole business model or to enhance the productive performance in some way of their existing traditional business models. E-commerce might be considered as a type of business transaction where the parties to the transaction conduct their commerce electronically where electronically has come to be considered the Internet (Epstein, 2004). Yet, technically speaking e-commerce could just as well be considered to be transacted by phone, fax, or other electronic form of media. Such definitions evade the true essence of electronic commerce, which in practice has become one of those rare cases where changing needs and new technologies have come together to revolutionize the way in which business is conducted over an entirely new medium; commonly termed the Internet."
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Communication Technologies in E-Commerce and E-Business, 2000.
An investigation in new and emerging technologies and their influence on commerce.
1,362 words (approx. 5.4 pages), 2 sources, MLA, £ 32.95
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Abstract
This paper looks at the new and developing technology used in communication, not just socially but in the world of e-commerce. It examines the current state of technology and the latest developments and then the barriers to implementation of these new technologies. The cost, as in fiscal cost and quality of life, is also considered before looking at the impact of new technologies and communication on commerce.
Outline
Introduction
Current Communications Technology
Mobile and Wireless Technology
Cable Television and Internet
Satellite
Television
Latest Communication Developments
Wireless Local Networks
Broadband
High Definition Television
Social Aspects and Decision Making Issues
Barriers to Implementation
E-Commerce and E-Business
Convergence of Technologies
Bibliography
From the Paper
"The increase of communications and its convenience provides much scope for dataveillance. The monitoring and storing of personal data may breach the privacy rights of individuals. However the combining of surveillance sources such as CCTV, bank records, and location tracking using mobile telephone signals bring surveillance to a new level. By pooling together all information sources, information gathered on an individual is so personal and provides such a three-dimensional picture into one?s life and habits."
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E. E. Cummings: Conformist, (not) Rebel., 2002.
A look at the life and work of poet ee Cummings.
1,650 words (approx. 6.6 pages), 8 sources, £ 43.95
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Abstract
This paper discusses the life and work of E.E. Cummings. The major theme in his poetry is romantic love, he was not a rebel of modern poetry; he was a conformist.
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Empirical Business Research, 2007.
This paper discusses the use of empirical business research methods especially SWOT (strengths, weaknesses, opportunities, and threats) analysis.
2,110 words (approx. 8.4 pages), 8 sources, MLA, £ 46.95
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Abstract
This paper explains that, when Bill Gates and Paul Allen were forming their competitive software company Microsoft, they examined the products and business methods of IBM Corporation upon which to base their own company. The author points out that this method of business research is called empiricism, which is the gaining of knowledge based on experience. The paper relates that empiricism was based on the ancient Greek philosophers' belief that learning was based on experience not theory. The author describes SWOT analysis (strengths, weaknesses, opportunities, and threats) as a method of empirical research and thinking inside a business that can help the organization make rational decisions for particular actions to rival its competition. The paper includes several examples from specific companies such as McDonald's and Ford.
From the Paper
"With the experience gathered from the competing company, you can set your own objectives based on the knowledge gained from the strengths, weaknesses, opportunities, and threats of other businesses. This allows for informed decisions to rival the competing company. Another standpoint about a SWOT analysis is that the results have to come from multiple perspectives. This means that the results of the SWOT analysis have to be repeated in order to ensure the quality of the SWOT. This idea ties into Charles Sanders Peirce's philosophy of pragmatism."
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United Business Machines, 2002.
A business strategy plan for UBM.
1,830 words (approx. 7.3 pages), 6 sources, MLA, £ 41.95
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Abstract
The company that is now United Business Machines (UBM) began as part of an independent 1989 alliance of IBM computer distributors from the Middle East who combined forces to create Gulf Business Machines (GBM) EC. The paper shows that with the growth of the internet and the increased competition among stores selling diverse hardware models, UBM was founded in 1995 as a Jordan-specific company. This paper looks at UBM's present and future. With the use of tables, it presents the company's long and short term business goals. The paper discusses UBM's potential market, clientele, banking and finance and other issues such as training.
From the Paper
"IBM products and services are marketed and supported by UBM while drawing on the central resources of IBM Middle East's support and facilities. These include specialized technical maintenance knowledge, education, training and new products? announcements, as well as administrative and promotional services. Furthermore, UBM has a 24 hours, 7 days a week ?on- line? access to the IBM worldwide network of business and support systems. This access privilege ensures customer satisfaction and enables UBM to deliver all the support needed for its customers."
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Customer Relations Management and IBM, 2004.
Examines how IBM retains a competitive and strategic advantage in CRM and market-driven quality.
9,272 words (approx. 37.1 pages), 33 sources, APA, £ 135.95
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Abstract
Customer Relationship Management (CRM) is important in all industries, and current experience clearly identifies it as the dominant e-business driver. The benefits of CRM solutions are far-reaching and powerful. Typically, the ability to give your customers exactly the information they want, when they want it, is the first priority of CRM. However, as demonstrated in this paper, CRM can do much more. This paper examines how the computer company, IBM, has tailored CRM solutions to meet its unique business needs. It critically evaluates CRM and its benefits to IBM as it forges ahead in e-business, and it also shows how IBM has implemented and leveraged CRM as an effective e-business tool.
Table of Contents
Abstract
Introduction
Statement of the Problem
Hypothesis
Rationale
Literature Review
IBM?s Role in the CRM Market
Impact Assessment
Competition
Advantages of Customer Relationship Management
Case Studies
IBM?s Vision of CRM
Methodology
Implementing CRM
Results, Discussion and Conclusion
CRM Results
CRM Transformation
IBM?s Challenge
IBM Value Proposition
Recommendations for Implementing CRM
CRM Strategy
Sales Productivity
Reduced Risk
Conclusion
Bibliography
Appendices
Endnotes
From the Paper
"Currently, IBM's CRM initiative is one of the largest in existence (CIO.com, 2003). When completed in 2005, IBM's hundreds of thousands of customers, employees and partners will have a single, integrated view of customer information, which will be shared across applications, time zones, business units, and more. IBM uses Siebel Systems' eBusiness applications (more than 80,000 licenses have been purchased), IBM's DB2 database, WebSphere e-business infrastructure software, MQSeries messaging software and a combination of IBM eServer pSeries systems coupled with an enterprise storage server (aka Shark)."
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