| Papers [1-14] of 17 :: [Page 1 of 2] | | Go to page : 1 2 —> | Search results on "HAMBURGERS AMERICANISM": |
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Hamburgers and Americanism, 2007.
This paper discusses the hamburger as indicative of American growth and prosperity.
1,295 words (approx. 5.2 pages), 7 sources, MLA, £ 30.95
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Abstract
The paper relates that there are few other icons that are more connected to the growth of the American dream, its culture and the iconography of this nation, than the hamburger sandwich, known today simply as the burger. The paper explores the hamburger's true origin. The paper discusses how the hamburger and the fast food industry have transformed marketing and even the architecture of the US.
From the Paper
"Studying the hamburger's true origin has proven difficult, as its popularity growth has been so expansive that the idea's origin likely got thrown out with the paper first used to wrap it for "take out." As the Hamburger today website points out, there are three prevailing claims to the invention of the hamburger, and as it was not a coveted offering and only today are people seeking to ground it in tradition, even in the age of exponential patent growth, it does not have a documented history."
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Wendy's Old Fashioned Hamburgers, 2002.
An overview and case study of Wendy's Old Fashioned Hamburgers.
1,150 words (approx. 4.6 pages), 5 sources, £ 31.95
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Abstract
This paper explains the origins of Wendy's and its founder Dave Thomas, evaluates the contributions of the initial entrepreneur, the decisions that were made, the consequences of those decisions, related personality factors, and what the future has in store for the company.
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Interpreting the Hague-Visby and Hamburg Rules, 2006.
This paper defines in detail the Hague-Visby and Hamburg rules while clarifying the maritime shipping laws of the Hague Convention.
3,880 words (approx. 15.5 pages), 5 sources, APA, £ 75.95
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Abstract
This paper focuses on the confusion over the exact definition of the Hague Convention, The Hague-Visby Rules Amendments and the Hamburg Rule. The writer of this paper explains in-depth the definition for each rule and how they affect the liability of maritime shipping carriers and what effects the amendments have on carriers while also examining the limitations placed, beyond the existing treaties, concerning liability.
Topics covered in this report include:
Introduction and Thesis
The Hague Convention
The Hague-Visby Rules
The Hamburg Rules
Liability of the Carrier
Basis of Liability
Limits of Liability
Liability of the Shipper
Special Rules on Dangerous Goods
Bills of Lading: Reservations and Evidentiary Effect
Guarantees by the Shipper
Conclusions
Bibliography
From the Paper
"Starting with the First Peace Conference at Hague, signed July 29, 1899, a maritime agreement was entered into force on September 4, 1900. This treaty provides for general rules of conduct for carrying Merchant Shipping throughout the world. However, the convention realized at the outset it was an incomplete and unrefined document with flaws that could be worked out through negotiations at later conferences to be held in the future.
Thus the Second Peace Conference at Hague, signed October 18, 1907 and entered into force January 26, 1910 further refined the Merchant Shipping Provisions."
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"Hamburger Hill" Film Review, 2000.
A review of John Irvin's movie about Vietnam, "Hamburger Hill".
840 words (approx. 3.4 pages), 7 sources, £ 20.95
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Abstract
This paper is a historical film review of the John Irvin movie, ?Hamburger Hill.? It examines the movie for content, historical accuracy and context.
From the Paper
"John Irvin?s film, ?Hamburger Hill,? details the events of the battle in the A Shau Valley to gain control of Dong Ap Bia (a small mountain) during the Vietnam War. It was a ten-day battle, fought up hill, from May 10, 1969 though May 20. Most of the film takes place on Dong Ap Bia (Hill 937), nicknamed ?Hamburger Hill? by the soldiers who fought there because of the high amount of casualties. The casualty rate of this battle was 70%, (Larson 1). It consisted of several battalions attacking and retreating for ten days up the hill. Scenes in the movie that show the men scrambling up and sliding down the hill in rain and mud being bombarded by grenades and machine gun fire are horrifically graphic and, unfortunately, accurate, (Larson 1)."
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A Look at McDonald's, 1999.
A discussion on whether McDonald's is an American ritual or just fast food.
1,786 words (approx. 7.1 pages), 3 sources, £ 40.95
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Abstract
From the paper:
Somewhere in the world, each day, a new McDonald?s fast-food restaurant opens up. The total number of McDonald?s today far surpasses the total number of all fast-food restaurants in the U.S. in 1945. McDonald?s has gone from a single hamburger stand in San Bernadino, California to an international web of thousands of outlets. Factors less obvious to Americans than relatively low cost, fast service, and good taste have no doubt contributed to its success. Americans devotion to this fast-food chain rests in part to uniformities associated with its outlets: food, architecture, environment, and utterances. Their method of advertising even plays up its ritual-like features. To a certain extent, in consuming the products and propaganda of McDonald?s, Americans are not just eating but experiencing something comparable to participation in a religious ritual.
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McDonald?s, 2004.
An analysis of the leader of the fast food industry, McDonald's.
973 words (approx. 3.9 pages), 4 sources, MLA, £ 24.95
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Abstract
This paper contends that McDonald's, a leader in the worldwide fast food industry, has capitalized on its commercial ingenuity, successful marketing, globalization and place in the American imagination by careful recognition of the cultural mores under which it operates. The paper states that ultimately, McDonald's success as a national power exists not in its good hamburgers, but its power to maintain a role in the American imagination.
From the Paper
"Fifty years later, McDonald's is the largest single purchaser of beef, pork, and potatoes in the nation; internationally, they own more commercial retail space than any other corporation. McDonald's locations vary; from rural Alabama locations on crossing highways and state routes, suburban Washington D.C. and Minneapolis-St. Paul, to the city streets of New York, L.A., and Baghdad, covering every locale in between. At the same time, despite the wide variety of locations and demographics with which McDonald's comes into play, their success is based on a very standardized special construction marketing one singular idea: the American Dream."
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"McDonald's" and "Burger King", 1999.
Compares these hamburger firms' advertising, sales, customers, competition, promotions and slogans.
2,025 words (approx. 8.1 pages), 11 sources, £ 50.95
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Abstract
The field of advertising is probably indispensable in modern society. It helps inform the public of the basic goods and services that are available in the marketplace and serves as a central engine for the economy. Advertising is defined as any form of paid communication which has as its purpose the motivating of a potential customer to purchase a product or service, or it may be designed to influence public opinion, to win political support, to sell an idea or a cause, or to act or think in the manner desired by the client.
From the Paper
"The field of advertising is probably indispensable in modern society. It helps inform the public of the basic goods and services that are available in the marketplace and serves as a central engine for the economy. Advertising is defined as any form of paid communication which has as its purpose the motivating of a potential customer to purchase a product or service, or it may be designed to influence public opinion, to win political support, to sell an idea or a cause, or to act or think in the manner desired by the client. The media used to accomplish these may include radio, television, newspapers, magazines, direct mail, billboards, posters, catalogs, and brochures. Advertisers and those who work in the advertising agency are in the business of selling (Pattis 1). Accomplishing this task requires the ability to communicate, which itself often takes..."
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Mcdonald's Human Resources, 2000.
An assessment of the hamburger firm's employee policies including hiring, opportunities, career paths, training and incentives.
2,250 words (approx. 9.0 pages), 5 sources, £ 56.95
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From the Paper
"Mcdonald's Strategic Human Resources Management
McDonald's and its affiliated companies employ approximately 300,500 people, of which approximately 33,000 are full-time salaried employees (10-K, 1998, 4).
Company-wide, more than a dozen languages are spoken, more than 200 different national sets of employment and labor laws are enforced, and a system of advancement both horizontally and vertically exists for employee growth.
When Ray Kroc founded McDonald's, he was a great believer in the value of his employees, whom he often called his most valuable asset.
Since the company is a franchise operation, it was essential that the same attitudes toward human resources that were exhibited in the company's headquarters spread out to the..."
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Overview Of The Fast Food Industry, 1997.
Reviews the history and prospects of the fast food industry. Focuses on the traditional sandwich and hamburger chains, national vs. regional firms, new firms such as Mexican and Pizza outlets and prospects for the future.
1,800 words (approx. 7.2 pages), 10 sources, £ 45.95
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From the Paper
"OVERVIEW OF THE FAST FOOD INDUSTRY
The fast-food market in the United States was a growth industry beginning in the 1970s. However, by the 1990s both growth and overall sales in the hamburger segment were declining, while there was some growth in other segments. The top three hamburger chains continued to struggle against the tide, facing declining customer base, sales, and profits. The chains were faced with the need to expand their menus in response to the public's demand for lighter, healthier foods and greater variety. The rapidly expanding double drive thru sector seems to be taking over the function that the major hamburger chains used to perform but have largely grown beyond: serving a strictly limited menu of simple food, fast and cheap. McDonald's and Burger King have been exploring new menu items to attract customers. Carl's Jr."
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E Coli Outbreak, 1996.
Examines causes, effects & response of Jack in the Box to 1993 hamburger contamination.
1,350 words (approx. 5.4 pages), 7 sources, £ 33.95
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From the Paper
"The issue of quality is one that has dominated discussion in American business in recent years. Quality circles, quality plans, total quality management and similar topics have become popular topics for articles in scholarly and popular magazines. For most companies, poor quality in their products mean that their profits suffer, and their customers may endure some inconvenience, or even financial losses. In the food industry, poor quality can lead to sickness, or even death. This is the situation that confronted one of the nation's largest fast-food operators, Jack In The Box in 1993 when four customers died and hundreds of others suffered ill health effects from an outbreak of E. coli after eating contaminated hamburger at the restaurants. Since that time, Jack In The Box, which is owned by Foodmaker, Inc., has tried..."
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Advertising for Children, 2007.
This paper examines the impact of food advertising on children.
1,604 words (approx. 6.4 pages), 5 sources, MLA, £ 37.95
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Abstract
The paper discusses how the prevalence of childhood obesity and related health issues have convinced many legislators and health professionals that food advertising to children is at least partly to blame. The paper relates that children view more commercials aimed at getting them to choose fast food, unhealthy food and sweet foods than nutritious and healthy food. This is apparent in current ads for chocolate milk, cookies, microwavable french fries and a host of other foods that are tantalizing to children. The paper demonstrates how the advertising industry seeks to make money for their clients, not protect consumers, and until that mentality changes, Americans and their children will continue to be bombarded with advertising that is geared to sell hamburgers rather than encourage a new generation of healthy eaters.
From the Paper
"Throughout the past two decades, scientists and researchers have conducted many studies on children's advertising. They found the four most advertised items were toys, cereal, candy, and fast food (Gunter, Oates & Blades 15). A 1999 study found that out of 350 Saturday morning television advertisements, two-thirds were for food children would be attracted to, and the most common was some type of sugary cereal product (Gunter, Oates & Blades 17). Another 1997 study on children and food advertising found "The typical child sees 170 McDonald advertisements on television per year. In 1997, more advertising money $1.4 billion was spent on commercials for food and food products than any other product type" (Johnson, and Young 276). Food is big business, and so is appealing to the tastes of American children."
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McDonald's Japan, 2007.
This paper looks at market risks regarding McDonald's Japan.
770 words (approx. 3.1 pages), 3 sources, MLA, £ 19.95
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Abstract
In this article, the writer discusses the market risks involved with introducing the McDonald's product to the Japanese customer. The writer discusses the 4 Ps in this regard: product, promotion, pricing and placement. The writer points out that at first, McDonald's in Japan had to cultivate a Japanese appetite for its primary product of hamburgers. The writer notes that in a small nation such as Japan, eating out rather than taking food to go is important, and the product must be priced low enough to hold on fast in the market, easy enough to consume on-site, yet generate enough revenue to maintain attractive eating facilities for individual franchise branches.
Outline:
Distribution/Supply Chain
Social/Cultural risks
Cyber/Technology
Physical Environment
Works Cited
From the Paper
"When McDonald's had lost its social cache during its low point in 2003, it was increasingly the designees of solitary diners who preferred to look at their cell phones or laptops than chat. Such diners bring in less revenue, price-wise, and often consume smaller, less pricy products. The image of solitary diners also hurts the company's promotional image of family wholesomeness, and positioning as a trendy, fun place to eat out--especially important in Japan. However, the ability of users to surf the Internet and learn about new promotional offers and ways of eating at different McDonald's around the world has generated interest in the Mega Mac."
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Job Hazards, 2005.
This job looks at the subject of hazards in the workplace, looking at the particular job of being a cook at McDonald's.
900 words (approx. 3.6 pages), 1 source, £ 25.95
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Abstract
This paper concerns the hazards encountered in the workplace. In this article, the writer uses a specific job for analysis, in this case being a cook at McDonald's. The writer shows the various steps the cook must follow to produce the needed hamburgers and the hazards that are involved in the job. Further, the writer points out possible ways to mitigate those hazards with administrative, design and policy requirements for each store.
From the Paper
"This job description is based on the work of a younger cousin who has a weekend job at McDonald's cooking hamburgers. The writer observed him performing this job for an hour or so and asked questions as to the process, what it normally entails, some of the variations, and some of the perceived hazards that might be part of the job. From this, the following analysis was written and the risks assessed. This job involves standing at the flat grill, an expanse of hot metal on which hamburgers are placed in groups of up to 15 at a time in rows of five (which might vary in other stores, since the grills are not all the same size)."
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McDonald's Corporation, 2005.
This paper discusses McDonald's Corporation approach to training and franchise development.
1,375 words (approx. 5.5 pages), 4 sources, MLA, £ 32.95
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Abstract
This paper explains that McDonald's training and franchise development programs are emulated by their competitors. The author points out that the core of the program is not only Hamburger College but also field service consultants, who evaluate a store on more than 500 items and the work ethic of employees to determine if a franchise is "expandability". The paper concludes that the real secret to McDonald's successful operating system is not in its regimentation but in the way it enforces uniform procedures through training without stifling the entrepreneurship of franchisees.
From the Paper
"In 1968, McDonald's opened a $500,000 Hamburger University with two large classrooms, both equipped with state of the art audio-visual equipment. But in 1983, McDonald's moved Hamburger University to a $40 million facility that rivals the training centers of the nation's airlines. With seven separate auditorium classrooms, each capable of seating from 60 to 300 students, the new Hamburger U. has an overall capacity for 750 people. Each classroom contains modern computer equipment for automated recording and scoring of exam answers, and each is also equipped with translation booths that allow foreign operators to attend the same courses as their American counterparts."
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