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'In Good Company', 2006.
An analysis of the emotional intelligence of Carter Durrier in the film 'In Good Company'.
1,125 words (approx. 4.5 pages), 0 sources, £ 31.95
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Abstract
This paper discusses how the movie 'In Good Company' focuses on the relationship between 26-year-old Carter Durrier, and 51-year-old Dan Foreman. This paper analyzes how Carter's emotional intelligence impacts outcomes in his personal and professional life. As this paper shows, Carter's level of emotional intelligence is low at the beginning of the movie, but by the end he has made some progress. In addition, it shows that there are ways for Carter to continue to develop his emotional intelligence.
From the Paper
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"Good Night, and Good Luck", 2007.
This paper discusses media ethics in the movie "Good Night, and Good Luck."
999 words (approx. 4.0 pages), 4 sources, MLA, £ 25.95
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Abstract
The paper describes how the film, "Good Night, and Good Luck"
takes place in the hostile environment of the "Red Scare" in 1950s America. The paper relates that "Good Night, and Good Luck" tells the story of the CBS broadcast team who overcome immense pressure from sponsors, owners and even the government in an attempt to broadcast the truth to America. The paper examines how the characters face three ethical dilemmas that are a reflection of the difficult ethical choices that exist in the media.
From the Paper
"There are numerous ethical issues facing the characters in "Good Night, and Good Luck." The primary ethical issue is Edward Murrow's quest to maintain what he believes his right from wrong in his reporting of the news. A second ethical issue is Joseph McCarthy's apparent unethical decision to use lies to get his point of view across. He calls anyone that crosses or dares oppose him a Communist. A third ethical decision involves the CBS Studio who decides to turn a blind eye to the in house marriage which is against company rules and regulations."
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Film: "Good Night and Good Luck" (2006), 2007.
This paper is a a visual analysis of the film "Good Night and Good Luck" (2006).
2,580 words (approx. 10.3 pages), 1 source, MLA, £ 55.95
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Abstract
This paper explains that the film "Good Night and Good Luck" is a social commentary and biography of 1950s era CBS television newsman Edward R. Murrow (1908-1965), and the period of the "McCarthy Years". The author points out that the transitions between film shots and real footage was made excellent because both the entire film and the real footage are in black and white and almost always the people inside the CBS studio itself are seen looking at television monitors where this footage is playing. The paper relates that the film was effective visually as a depiction of the 1950s because it was shot it entirely in black and white (as there was no color television in the 1950s), the 1950s-era costumes, the prevalence of cigarette smoke inside the workplace, the 1950s jazz instrumental and vocal music and the overall stark, "no frills" atmosphere of this era and setting.
Table of Contents:
Introduction: A Background History of the Film
Beginning Credits
Lead-in Shots, Techniques, and Attraction of Audience Interest Sequencing of Scenes and Episodes from a Visual Standpoint
Color Scheme and Motifs
Costume Design. Music: How Does Music Support the Visuals? Recurring Visual Motifs and Symbols
A Scene with Only a Little Dialog Dependent on Visuals
The Most Memorable Scene
Camera work: Close ups? Distance shots? Unusual Angles?
Closing Scenes
Observations
From the Paper
"The credits at the beginning of "Good Night and Good Luck" appear, interspersed with various lead-in shots of newsmen dressed in 1950's era tuxedos and smoking cigarettes, along with a few women in evening dress, waiting for a speech by Edward R. Murrow. The credits are not given all at once, but rather, mixed in, at evenly-timed short intervals, among the opening shots. The opening credits are not extensive, but mention only the director, producer, and a few others. When these few credits are over, then, wed are already involved in the lead in action of the movie, ..."
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Behind Every Good Man is a Good Woman, 2003.
The following paper presents a detailed examination of women in the confederacy.
1,400 words (approx. 5.6 pages), 9 sources, £ 33.95
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Abstract
The writer discusses the duties and involvement that women had in the way as well as examples of patriotism shown by women. We are also given some examples of female heroines from the war.
From the paper:
?When we think about a Southern Belle, we envision a pale, fragile wisp of a woman who swoons if it gets to hot. She is delicate and beautiful and must be taken care of by a man. Over the last centuries this is the image that we have adopted when it comes to the way we perceive Southern women. The reality however is much different. Even during the Civil War women of the Confederate side were tough, capable and willing to do what ever it took to win the war effort against the North.?
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The Difference Between Good and Great, 2008.
A review of "Good to Great: Why Some Companies Make the Leap and Others Don't" by Jim Collins.
1,104 words (approx. 4.4 pages), 6 sources, APA, £ 27.95
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Abstract
The paper discusses Jim Collins' belief that many of our schools, business and other entities are satisfied with being good and are unwilling to push on to greatness. The paper looks at Jim Collins' "Good to Great: Why Some Companies Make the Leap and Others Don't" where he tries to analyze what makes some companies more successful than others. The paper discusses Collins' findings and relates that this book has been praised by business, non-profit and religious leaders alike, but leaves unanswered certain questions.
From the Paper
"For this study, Collins and his team of analysts undertook a five year study in which they determined which Fortune 500 companies have outperformed the market and their industrial sector over such a long period of time that the impact of luck, timing, or a single charismatic leader could largely be factored out as keys to success. Collins and company then analyzed each of these companies to learn what made them continually so successful. Notably, their selection criteria were highly selective: eleven companies of almost 1,500 possible choices met their criteria. (Collins, 2001, pp. 2-16)"
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Coca-Cola Company Marketing Plan, 2002.
This paper is a traditional analysis of the Coca-Cola Company marketing plan and includes the plan for the introduction of a fruit drink.
2,265 words (approx. 9.1 pages), 14 sources, APA, £ 50.95
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Abstract
This paper, as part of the Coca-Cola Company marketing plan, states that the marketing objectives are to sell as much product at the greatest profit margin to the largest targeted audience possible; to maintain dominant market share by constant awareness of its primary competitor, PepsiCo., and to find and develop new market segments. The paper defines the value-creation objectives for the new fruit drink focusing on the health aspects of the drink and the good and energetic tastes with campaigns geared to teenage consumers. The author includes a SWOT analysis.
Table of Contents
Market and Marketing Analysis
What Is The Product Offering?
What Are Competing Offerings?
Who Could Benefit From The Product Offering?
Why Do Customers Buy?
Why Don?t Customers Buy?
How Is The Product Bought?
How Is The Product Sold?
Traditional Market Analysis
SWOT Analysis for Coca Cola Company
Strengths
Weaknesses
Opportunities
Threats
Market Audit
Financial Status the Company
Financial Status of Product Offering
Financial Status of the Industry
Integrated Marketing Analysis
Traditional (Basic) Marketing Channel
Comprehensive Marketing Channels
Integrated Buying and Selling Processes
Marketing Planning
Company Objectives
General Product Offering Objectives
Segmentation and Target Marketing Objectives and Strategies
Key Market Analysis
Profitability Analysis; Longevity Analysis
Value Creation Objectives & Strategies
Image Management Objectives and Strategies
Company/Organization
Communication Objectives and Strategies
Channel-based
Timeline of Events
Budget
Evaluation of Performance
Contingency planning
From the Paper
"The primary beneficiaries of the product offering are the shareholders of the Coca-Cola Company. Next in line are the executives of the Coca-Cola Company who are on strong incentive bonus programs pegged to increased sales. Following the executives are the bottlers throughout the world who sell the product to a multi-layered distribution network. After that, there are the grocery stores, markets, vending machine companies, and restaurants that sell the product at Value Added markups. At the bottom of this benefit, chain is the end user customer. And, it is on the act of understanding purchase motivations of this customer that the remainder of this analysis is focused."
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The LG Electronic Company, 2004.
This paper analyzes the LG Electronic Company, best known as a Korean, consumer durable world leader.
1,845 words (approx. 7.4 pages), 9 sources, MLA, £ 42.95
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Abstract
This paper explains that LG started in 1947 as Korea?s first chemical company and then became the first home appliance company in 1958. Today, it is a conglomerate of 49 subsidiaries, out of which 20 are listed on the Korea Stock Exchange. The author points out that the company is reorganizing its management structure of the LG group. after which it is expected that LG will become the holding company. The paper concludes that LG is a good stock for investment, but being a Korean company, presents a built-in liability.
From the Paper
"Now let us look at the profitability of LG. the figures that we have for the company are for the first half of 2000, ending on august 7th, 2000. This is about three years old now. As per the audited accounts, LG Electronics had sales of 6.9 trillion won and sales profits of 572 billion won. (KRW (1,114.80): = US$1.00) One is at liberty to make the conversion directly. Roughly calculated, the sales are about $6 billion and the profits are about $500 million. The increase over one year was 34%, and exports were 69% of the sales and domestic sales were about 31%. The current profits were a little higher at 623 billion won. The profits had increased to five times to what they were in the previous year. The profitability was calculated to be roughly 9%. The reasons for profit were explained as ?LGE?s profit increase is mainly due to the significant increase in sales of high-value-added products."
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U.S., Latin America and the United Fruit Company., 2002.
This paper discusses how the United Fruit Company stimulated economic development in Guatemala.
2,400 words (approx. 9.6 pages), 10 sources, £ 63.95
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Abstract
This reality is examined within the context of how U.S. foreign policy in Latin America provided much needed stability in political and economic matters in general. The negative side of the United Fruit Company is shown, as well as the dark side of American imperialism in the region. Nonetheless, the paper argues that these phenomena are complex, and that the positive aspects of U.S. policy in the region must be kept in mind. The United Fruit Company serves as a good example of the redeeming quality of the American presence in the hemisphere.
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Company Cash, 2006.
A look at the importance of a positive cash flow for a company.
1,241 words (approx. 5.0 pages), 2 sources, MLA, £ 30.95
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Abstract
This paper examines why a company needs to have a good cash flow. It explains that to protect themselves from risk, businesses can use a wide range of sources of funds in order for them to be able to finance their trading activities. Although not all of them are in cash, the paper explains that they have the effect of improving cash flow on both short and long term; most sources of capital take the form of assets used by companies in order for them to function.
From the Paper
"Budgeting is the process through which the resources and responsibilities of each center of activity are set. The budget is the prediction of the resources and expenses required in order for the objectives of the corporation to be fulfilled, respecting certain profitability conditions. The starting point may be last year's budget or, in some cases, Zero Budgeting may be employed (starting from scratch). Budgeting greatly increases the cash flow, if used correctly.
Manpower management is also an important method of improving cash flow. For instance, some workers do not require permanent contracts, work can be subcontracted or transferred to temporarily contracted workers, which has the effect of reducing expenses with pensions, insurance, holiday pay etc."
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The Alpha Company, 2006.
A strategic business plan for the Alpha Company.
1,418 words (approx. 5.7 pages), 2 sources, MLA, £ 33.95
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Abstract
In this paper the author, an employee himself at the Alpha Company highlights the trends surrounding the success of the Alpha Company and how it can improve in the future. He examines how the company has succeeded in certain areas and also where its weaknesses are and how they can be addressed. The paper concludes with the author's recommendations of how to increase market share through good strategic management and highlights where the focuses should be. Executive Summary The Planning Process Strategic Planning Initial Expansion Projects Recommendations Conclusions
From the Paper
"In the Alpha Company's case, these shows, quite clearly, that while we are considered large within our home nation - the UK - after over fifty years of operation we have only been able to penetrate to a 20% Market-share worldwide despite all the expansions, acquisitions and movements into other nations. The reasons for this lack of progress are myriad in scope but can be traced backward over time to the period when we were a tightly held private company."
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Petco Company, 2007.
This paper offers an analysis of the Petco company, which is comprised of a chain of pet stores.
3,528 words (approx. 14.1 pages), 12 sources, MLA, £ 70.95
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Abstract
In this article, the writer examines the company Petco, a chain of pet stores offering a full line of merchandise, from the animals themselves to housing, feed and toys for pets. The writer discusses the pet industry as a whole, looking into its history. The writer then explains how Petco grew and expanded into a national chain and looks at this company that has played a leading role in reshaping the industry. The writer concludes that Petco has gained a leading position in the pet superstore segment and has made good use of advertising, promotions, and other marketing tools to attain and maintain this position. Further, the writer notes that the marketing for the company's stores has helped make it the number two pet store chain in the country.
Outline:
Description of the Industry
Historical Development
Current Status
Future Outlook
Description of the Organization
Historical Development
Current Status
Micro-environment
Target Market
Conclusion
Works Cited
From the Paper
"The pet store has long been a staple in the retail market, with small single stores in cities across the country selling pets and pet supplies to consumers. Pets have been an important part of many households in America for a long time. In early America, animals were commonly part of farms, with many animals kept for pets. Some dogs served both as pets and working dogs, a dual role that continues to this day on farms and ranches across the country. As more and more people moved into urban regions, they brought animals along as pets. Dogs and cats are the most common pets in American households, followed by fish and birds. Among the other creatures kept as pets are snakes, lizards, and even certain types of pigs. These animals have to be fed, and stores emerged to sell food products for these pets. Industries developed around producing healthy foods for pets, showing that people were willing to spend a good deal of money to provide for their pets."
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The Dell Computer Company, 2006.
An overview of the Dell Computer Company and whether it represents a promising investment opportunity.
1,222 words (approx. 4.9 pages), 8 sources, MLA, £ 29.95
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Abstract
This paper discusses the growth and successful expansion of the Dell Computer Company and evaluates whether Dell is a sound company for investment. The paper analyzes the company's P/E ratio, its operating profit margin, its profit margin and its working capital in order to make the evaluation and concludes that Dell is in good financial condition.
From the Paper
"Dell Inc. specializes in computers and computer services. The company products include enterprise systems, notebook computers, and desktop computer systems. Dell also provides consultations, custom hardware and software integration, leasing and asset management, network installation and support, and onsite management. This multifaceted corporation has grown recently from a relatively small company into the largest computer business in the world."
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The JCPenney Company, 2002.
This paper discusses the JC Penney Company from its origins to the present day.
2,650 words (approx. 10.6 pages), 9 sources, £ 69.95
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Abstract
This paper highlights four primary areas: The history of the company, its marketing profile, its human resources strategy, and its financials. The author believes that, if past performance is any indicator, then the company's future looks sound. The paper concludes that the market is far more competitive and the nature of business is itself undergoing incredible changes, but JC Penney is in a good position to tackle the challenges of the 21st century and continue to serve as an example to other companies.
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Tasty Baking Company, 2005.
This paper analyzes Tasty Baking Company, one of the leading snack cake manufacturers, established in 1914, with over 100 products in the Tastykake line, which is distributed mostly in the Mid-Atlantic region.
1,215 words (approx. 4.9 pages), 9 sources, APA, £ 29.95
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Abstract
This paper explains that Tastykake is the Tasty Baking Company's most prominent product line and regardless of having many competitors, such as Entenmann's, it has been very successful. The author suggests that Tasty Baking Company's market structure is monopolistic competition because there are many firms in the industry selling similar products with differentiation and it is not considered difficult to enter or exit the industry; however, with differentiation, firms are able to charge higher prices, shifting the demand curve to the right. The paper reports that revenue decreased from 2002 to 2003 and stayed the same for 2004; however; the cost of goods continued to decrease in all three years, which means they could have been paying less for materials, labor and overhead, resulting in a positive net income after taxes for year 2004. Includes SWOT analysis. Illustration.
From the Paper
"Tasty Baking Company continues to develop new products to fit the demands of its consumers and to stand out in front of its competitors. One of its newest innovations is Tastykake Sensables. Tastykake Sensables are not only sugar free, but they also have lower net carbohydrates. "Our goal is to provide sweet, indulgent rewards that fit with today's consumer needs. We developed Sensables to be responsive and provide our consumers with a great tasting sugar-free, sweet snacking alternative," said senior vice president of Tasty Bake. It is important to consider the customers needs and likeness when creating new products."
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