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"The Second Shift", 2008.
A review of the book "The Second Shift" by Arlie Russell Hochschild and by Anne Machung.
1,226 words (approx. 4.9 pages), 1 source, APA, £ 24.95
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Abstract
The paper examines "The Second Shift" by Arlie Russell Hochschild and by Anne Machung that addresses the struggles women face when they combine motherhood with a demanding career. The paper looks at the purpose of the book, the main ideas, the central thesis, the research methodology used and the possible biases of the writers. The paper also identifies the overall strengths and weaknesses of the book and the impression it made upon the writer. The paper shows how the text is a solid one, but also one that has significant shortcomings.
From the Paper
"At its core, Arlie Russell Hochschild and Anne Machung's book, The Second Shift, is about the struggles women face when they try to "marry" motherhood with a demanding career; the book, in essence, is a manifesto on the challenges confronted by having both parents pursue careers in a world wherein a "buck" does not have quite the same buying power as it once did - and where gender roles are being dramatically re-drawn (not always with happy results for both parties)."
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The Growth of McDonald's Restaurants, 2008.
A look at the growth of McDonald's fast food restaurants into Eastern European countries.
869 words (approx. 3.5 pages), 5 sources, MLA, £ 18.95
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Abstract
This paper charts the expansion of McDonald's chain of fast-food restaurants into Eastern Europe. The paper looks at how, in entering new markets, McDonald's has had to consider various cultural differences that affect how consumers view food, what they will and will not buy, and other issues necessary to conducting business in the former Iron Curtain countries.
From the Paper
"McDonald's chain of fast-food restaurants is the largest fast-food operation in the U.S., and the company has been expanding into other territories for many years. With the fall of the Soviet Union, new possibilities for expansion opened up in the Eastern bloc, territory long closed to Western business and now targeted by companies like McDonald's. in entering this new market, however, McDonald's has had to consider various cultural differences that affect how consumers view food, what they will and will not buy, and other issues necessary to conducting business in the former Iron Curtain countries.
"The company actually entered the Eastern countries before the fall of the Soviet Union, starting with two restaurants in Yugoslavia in 1986 under a fifty-fifty joint-venture agreement. That entry was budgeted at $2.5 million. A similar agreement with Hungary followed, with plans for five outlets in Belgrade ("McDonald's Entry in Eastern Europe" paras. 1-3)."
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"Life in the Fast Lane, Life in the Ditch", 2008.
A review of Buzz Hargrove's text, "Life in the Fast Lane, Life in the Ditch" with relation to the new challenges facing the North American auto industry.
1,880 words (approx. 7.5 pages), 4 sources, MLA, £ 36.95
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Abstract
This paper reviews a short address by Buzz Hargrove entitled, "Life in the Fast Lane, Life in the Ditch." The paper reviews the text from ethical, complexity theory and globalization perspectives. It particularly discusses Hargrove's text with relation to the new challenges facing the North American auto industry and its relationship to the Japanese.
From the Paper
"Having performed the valuable governance function of re-framing the Hargrove article through three different lenses, this writer cleaves to the view that Hargrove is fundamentally right in many ways; after all, globalization and international trade should not (at least in theory) create and perpetuate inequalities. At the same time, Hargrove's belief that the old Auto Trade Pact will resuscitate things is much too sanguine; the auto sector in this part of the world will also need to become more open to the potentialities of new global markets and to new technologies if it hopes to reverse its fall. On the whole, however, Hargrove's article is rational and deserving of attention."
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Failure as a Marketing Strategy, 2008.
A discussion of the value of work carried out by designers in today's economic system.
805 words (approx. 3.2 pages), 3 sources, APA, £ 16.95
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Abstract
This paper discusses the relative value of design and of designers within the current economic system. Author Nussbaum, author of "Are Designers the Enemy of Design?", is cited as arguing that designers are responsible for much of the world's excess waste and consumption because of a constant quest for product or service revision.
From the Paper
"Design is an innovative process that has quickened with the pace of technology. However, it is arguable if design has been responsible for the seemingly more rapid pace of consumerism over the past several decades as Nussbaum might suggest or if it is merely the vehicle for the competitive entities that must operate within a free market.
"Design and redesign of designs is now commonplace. Where once design configuration might have meant raw survival, it now only means seasonality as in fashion. Nussbaum hits near the mark when he says that design "with a capital D" has occupied itself almost solely with fashion, graphics, products, and similar transient objects which require constant revision in order to stay relevant (2007, para.7). What he seems to be implying is that designers have typically occupied themselves with subjects that have little meaning or any sort of real and lasting impact on society."
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Processes for Effective Organizational Change, 2008.
An analysis of methodologies and systems relating to quality extension and effective organizational change.
3,422 words (approx. 13.7 pages), 16 sources, APA, £ 57.95
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Abstract
This paper discusses process improvement, business process reengineering and quality management systems. It examines the Six Sigma, total quality management and Toyota production systems and emphasizes the process mapping, kaizen and takt concepts. The paper concludes that these methodologies and systems all speak to the same business competencies and priorities related to quality extension and permanent and effective organizational change.
Table of Contents:
Abstract
Process Optimization and Continuous Improvement:
Quality Systems and Control
Overview
Kaizen as Permanent Change
Process Improvement
Six Sigma Control & Improvement Processes
Toyota Production System
Conclusion
From the Paper
"The core principles of all these systems and methodologies are change and process improvement. Without the willingness on the part of the organization to embrace change not as an ad hoc, one-off affair but as part of its operational philosophy, a competitor commits itself to a state of constant review and questioning. Many of these methodologies and tools in fact work well together or in tandem. For example, Six Sigma complements TPS in several strategic ways in that it emphasizes measurable results that are reproducible. Additionally, Six Sigma's focus on process improvement is directly relevant to TPS' emphasis on Kaizen as an ongoing process improvement effort that never ceases. Finally, Six Sigma institutes a highly refined goal to reduce variance in a production system to an extremely low incidence rate which directly equates with increases in quality. TPS is centered on the concept of removal of variance within upper and lower control limits at every point in the production process. Thus, these two systems in particular but all of them to a degree, are dedicated to refining business processes and trimming excess resource commitment and, by extension, costs."
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Economic Development and Enterprise Zones, 2008.
An analysis of the purpose and implications of enterprise zones and minority, women and disadvantaged business enterprise programs in North Carolina.
1,349 words (approx. 5.4 pages), 4 sources, APA, £ 27.95
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Abstract
This paper discusses the implications of economic development, particularly in the form of enterprise zones. The paper defines enterprise zones and discusses their purpose, and focuses on the strengthening of enterprise zones in the state of North Carolina. The paper also looks at the cost benefit analysis and the incentives for the government to set up th development programs in the form of minority, women and disadvantaged business enterprise (MWDBE) programs. Finally, the paper looks at the ethical consequences associated with the programs.
Table of Contents:
Enterprise Zones
Enterprise Zone and Economic Development
Cost Benefit Analysis
Incentives
Ethical Consequences
Conclusion
From the Paper
"The city of Charlotte focuses consistently on the needs of the community and the ethical standards that are essential in evaluating programs and the populations that those programs affect ("City", 2006, p. 14). In some locations the economic development initiatives that have been attempted through the creation of enterprise zones have not been affective because of the government's willingness to bend rules regarding enterprise zone policies and support wealthy business owners. Yet, in North Carolina this issue was alleviated with the changes in the policies associated with enterprise zones in 1999. It is for this reason that it is evident that the inclusion of MWBDE businesses within enterprise zones in North Carolina would be handled with the utmost ethical considerations, leading to a successful partnership between enterprise zones and the disadvantaged businesses in the zone areas."
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New York City Arboretum, 2008.
This paper presents recommendations to increase revenues of the New York City Arboretum.
1,115 words (approx. 4.5 pages), 3 sources, APA, £ 22.95
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Abstract
The paper proposes solutions that will generate revenue and expand operations at the New York City Arboretum. The paper discusses donation fees for admission and parking, fees for the tram transportation service, attracting more visitors by employing additional scientists and staff and aggressive advertising. The paper relates that the Arboretum has to change its scope and mission by expanding botanical research and providing sufficient up-to-date research for college students.
Outline:
Alternative Solutions
Pros and Cons of the Alternative Solution
Overall Recommendations for the New York City Arboretum
From the Paper
"The New York Arboretum was founded in the mid 1800s and situated across a 250-acre strip of land. The Arboretum was "founded by two French Huguenot brothers named Lorillard" (Soderstrom, 2001, p. 87), it displays botanical and educational research and has the largest botanical library in North America. In the upcoming years, the Arboretum delved into some key issues that needed to be changed in order to keep up its operations. The Arboretum needed to generate additional revenue, find greater initiatives to attract more visitors and employees and change its scope and mission."
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Pfizer's Growth Strategy, 2008.
An organizational growth study, with Pfizer as the target company.
1,333 words (approx. 5.3 pages), 6 sources, APA, £ 26.95
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Abstract
This paper discusses how Pfizer has developed a very integrated manufacturing and distribution network that has allowed it to capitalize on its brand image as a leading pharmaceutical company. The paper labels Pfizer's sales and marketing division as one of the best in the industry. The paper concludes that because of Pfizer's success with Lipitor, which it markets worldwide, the company should continue to capitalize on this product by creating a generic Lipitor line extension.
Outline:
Overview
Strategy Development
Ansoff's Growth Matrix
Synthesis of Objectives
Growth Strategies
Conclusion
From the Paper
"For the pharmaceutical industry, the intensity of the competitive forces at play is extremely high because the risks at stake are considerable. These large stakes are due to the nature of the industry where huge sums of money must be spent to simply discover new products, while additional huge sums then must be committed to develop them, seek regulatory approval, and then actively market them (Miller, 2003, para.3). With such huge sums of investment dollars required for almost every product brought to market, the competitive forces surrounding the industry are extreme."
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Privacy in the Workplace, 2008.
This paper looks at the issue of workplace privacy and discusses trends in workplace surveillance.
1,194 words (approx. 4.8 pages), 4 sources, APA, £ 24.95
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Abstract
In this article, the writer discusses the issue of workplace privacy and the concerns that accompany this issue. Several individuals were interviewed via email for the purpose of this paper and their opinions are noted. Additional research regarding workplace privacy and future trends in workplace surveillance are discussed in detail. The suggestion is made that existing legislation regarding employee privacy protections are insufficient and clearly weighted towards the employer.
Outline:
Abstract
Interview One-HR Administrator
Interview Two-IT Administrator
Additional Research Related to Workplace Privacy
From the Paper
"Additionally, as technology continues to advance and new and novel ways of monitoring employees are conceived, the threat to workplace privacy seems certain to crossover directly to employees' personal privacy domains. One example of such new technologies being gradually adapted to employee surveillance and monitoring is the use and application of radio frequency identification (RFID) technology. RFID technology is a radio enabled computer chip that is now in widespread use in the retail and foodservice industries among many others, which allows for more accurate and better types of data regarding products to be tracked and recorded by allowing easy reading and scanning of these products without ever being handled. While the use of RFID technology in the workplace might seem far-fetched and it certainly is not in widespread use by any stretch of the imagination, the fact that some foreign governments such as Mexico's judicial branch have implanted an RFID chip in some workers in order to control access to sensitive areas of its facilities should be alarming."
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Ford Vs. Toyota, 2008.
A market analysis of the Ford and Toyota companies.
1,307 words (approx. 5.2 pages), 7 sources, APA, £ 26.95
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Abstract
The paper discusses the automotive industry from the perspective of the Toyota Motor Corporation and Ford Motor Company. The paper examines the financial troubles of the Ford company and its continuous slide in revenues and market share. The paper contrasts this to Toyota who is gradually overtaking the three major U.S. automotive manufacturers.
Outline:
Abstract
Automotive Industry Overview
Ford Motor Company
Toyota Motor Corporation
Market Comparison
From the Paper
"The automotive industry in North America is dominated by the big three of General Motors, Ford, and Daimler-Chrysler although Toyota has now overtaken Chrysler in overall sales and is threatening General Motors in terms of global sales for world leadership. While the import manufacturers play a significant role in the overall automotive industry the big three domestic manufacturers in the U.S. market essentially define the industry. The total market value in the U.S. for the new car market is just over $202b and is expected to grow to an estimated $243b by 2009 which is why this market is so important for all international automotive manufacturers such as Ford Motor Company (Ford) and Toyota Motor Corporation (Toyota) (New, 2005, p.3)."
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Business Security, 2008.
A case study about security for a company's sensitive records regarding clients and their business.
3,484 words (approx. 13.9 pages), 15 sources, APA, £ 59.95
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Abstract
The paper looks at a case of a client willing to pay any amount of money to protect financial records, health records and communication data. The paper addresses the concerns regarding physical security, personnel issues and technical security. The paper also explains how strategic human resource management is seen as a security issue and a way to assure the client that all steps are being taken to protect his assets on deposit with the company.
Outline:
Executive Summary
Introduction
Physical
Personnel
Technical
Conclusion
From the Paper
"Security has always been an issue with companies that keep sensitive records regarding clients and their business, but the issue has become more complex in an era in which many records are kept on computer so that putting records under lock and key can only be part of the solution. In the current case, the client has particular concerns and is willing to pay any amount of money to protect financial records, health records, and communication data such as codeword archives, precious gems/stones/minerals, and formulas for nuclear energy. This client is further concerned about the current personnel responsible for these duties and curious about how to expand his operations to do more in this area, and the client wants to know our plan for bringing on trusted personnel and how he can protect against adversaries."
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Influence Processes and Leadership, 2008.
This paper discusses influence processes within leadership positions.
1,225 words (approx. 4.9 pages), 3 sources, APA, £ 24.95
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Abstract
The paper looks at influence processes that are related to how one dispenses one's authority when in a leadership position. The paper provides a comparison of three different managers' influence methods. The paper also argues that transformational leadership is an important and relevant leadership model that must be embraced by modern organizations.
Outline:
Abstract
Introduction
Summary of Influence Processes
Analysis and Comparison
Discussion Board: Transformational Leadership
From the Paper
"Leadership depends on influence processes and concepts in order to guide a given organization. Without strong and well-developed influence processes, the leader must resort to coercive processes which are counter-productive and produce no lasting positive change. Influence processes involve no coercive types of influences but rather make use of positive influences such as motivation, compensation, and mentoring, among others, to affect positive change (Mathews, 2006). In this vein, leadership can be considered a process that use non-coercive power while as a property, leadership can be thought of as a body of characteristics which are most often attributed to those who are considered to be leaders or are in leadership positions. Thus, influence processes are related to how one dispenses one's authority when in a leadership position and the types of authority or power."
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Business Ethics - "Accuscan", 2008.
An analysis of the business ethics of the company Accusan.
2,438 words (approx. 9.8 pages), 1 source, APA, £ 44.95
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Abstract
This paper examines the internal issues of Accusan and its current financial difficulties. The paper discusses the inflection points from the past 10 years of operation where strategic decisions might have been made to avoid the current turmoil. The paper then points out that these inflection points exist as they are part of the rationale guiding the company's strategic decisions today. The paper explains that the overriding issues are the on-going budgetary concerns with revenue and profits, and other primary issues are the personality conflicts between key staff members. The writer suggests that all of the current issues arise out of the fact that the company's revenues have been decreasing for years, yet no-one questioned the market reasons for this until it was too late. The writer believes that this is a top leadership issue and all of the current problems arise out of leadership's inability to place the right people in key positions that would anticipate the market rather than react to it. In conclusion, the writer believes that until the company's financial straits are solved it would be better to concentrate on markets it is familiar with and where its core competencies are.
Outline:
Executive Summary: Scope, Situation Summary, Key Points, Conclusions, Recommendations
Ethics--A Case Study Analysis: All Assumptions Seen Documents Provided; Arguments Made by Each person Concerned; Argument Evaluation - Sound or Unsound; Specific Fallacious Arguments
Conclusions
From the Paper
"AcuScan is currently suffering severe strain on its revenue stream and cash generation. Following extensive layoffs the previous year, the threat of additional layoffs, though not planned, is a possibility. It has tasked departmental managers, except for Sales & Marketing, to slash their operating budgets by 15% across the board. At the same time, AcuScan is considering a new product development project in an industry it is unfamiliar with and led by people ill-equipped to execute on this plan. On-going budgetary demands in combination with the new product development and launch are tasking various departments with objectives that are counter-productive to each other."
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Roudenbush: A Marketing Plan, 2008.
A marketing plan for the Roudenbush tutoring company's proposed expansion.
1,677 words (approx. 6.7 pages), 3 sources, MLA, £ 32.95
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Abstract
The paper describes Roudenbush's marketing strategy in order to enter the local market. The paper looks at Roudenbush's competitive advantage, the importance of a proper service launch within the community, the correct service positioning in the marketplace and the associated pricing strategy. The paper also discusses the distribution and promotion strategies. The paper includes a sales forecast table that provides Roudenbush with a three year sales objective and target for its tutoring services.
Outline:
Strategy and Implementation Summary
Value Proposition
Competitive Advantage
Product Positioning and Management
Pricing Strategy
Distribution Strategy
Promotion Strategy
Sales/Revenue Forecast
From the Paper
"Because the tutoring industry is viewed as a growth industry and the local market is somewhat underserved, Roudenbush intends to adopt an aggressive marketing strategy.
"Since the research reveals that the tutoring industry is worth in excess of $4b and has more than 250k employed tutors, the broader market environment justifies Roudenbush's plans to enter the local market (Miron, 2005). Combined with the demands that NCLB places on services, it is clear that tutoring services are not only in demand but should be a requisite service provision of every community center of which Roudenbush is the premier community based center in its local market and it should develop a marketing strategy to continue to meet the evolving demands of its local communities."
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